BIG IDEA: COLLISION + SOUND = PROGRESSION


RAVI SHANKAR

1920–2012
born in Varanasi, India
active 1939–2012

Ravi Shankar created Indian classical music by blending its traditions with Western sounds. He used his music to reshape global listening.




MADONNA

1958–present
born in Bay City, Michigan
active 1979–present

Madonna fused pop and provocation to challenge the pop industry. Her mixture of image and sound pushed boundaries for women and shaping our culture.




JIMI HENDRIX

1942–1970
born in Seattle, Washington
active 1963–1970

Jimi Hendrix blended blues, rock, and psychedelia. His experimentation collided with mainstream rock, transforming its sound and inspiring generations.